Introduction to Qualitative Data Analysis

This online training will provide an introduction to basic qualitative data analysis. The session will cover the basics of qualitative data analysis and steps in the analysis process, including transcribing, memoing, codebook development and coding, using computer-based analysis software, exploring content areas or themes, and interpreting and communicating findings. Participants will have the opportunity to practice developing and applying codes.

Presenters: Simone Frank, MPH, Engagement & Outreach Coordinator (NC TraCS); MaryBeth Grewe, MPH, Qualitative Research Specialist (NC TraCS); Laura Villa Torres, PhD, Diversity & Inclusion Specialist (NC TraCS)